ORLANDO, FL--(COLLEGIATE PRESSWIRE)--Apr 30, 2002--Young Money announced today that it is re-launching its lifestyle and money magazine to a new market segment of college students. Young Money magazine�s premier issue is now reaching college students who are naturally involved in various money related matters such as credit cards, student loans saving and investing, car buying and career search.
Young Money�s new look and feel includes a redesigned logo and masthead, the addition of editorial color, improved layout design and enhanced lifestyle content. The new changes reflect input from hundreds of college students who participated in ongoing market research and focus groups. In addition, a majority of Young Money�s editorial will come from college-aged journalists in order to keep the tone, attitude and delivery in the manner Young Money reader�s expect.
�We are very pleased with the new look and feel of Young Money magazine along with the new market we are reaching,� said Todd Romer, Director of Business Development. �It has become obvious over the last few years that the 18-24 year-old market needs a money magazine of their own. From our research, we are thrilled to find out that not only do they need it but that they want their own money magazine.�
Young Money, published quarterly by the non-profit financial education organization InCharge Institute of America, Inc., is the only money/lifestyle magazine geared to 18-24 year olds. The premier issue will top 250,000 readers through a circulation of 100,000 copies within 10 award-winning college newspapers in the U.S. on the following campuses: University of Wisconsin, University of Iowa, University of Maryland, Arizona State University, Ohio State University, University of Texas, University of Illinois, University of North Carolina, Boston University and University of Missouri.
Headquartered in Orlando, Florida, Young Money magazine is part of a multimedia platform for today�s young adults that also include YoungMoney.com, Young Money Research, Young Money Events and Young Money Custom Solutions. Young Money is owned and operated by InCharge Institute of America, Inc, a national non-profit organization specializing in debt management, credit counseling and financial wellness programs.
For additional information or to subscribe to Young Money, visit youngmoney.com or call 1-888-436-8714
|