NEW YORK--(BUSINESS WIRE via COLLEGIATE PRESSWIRE)--Mar 30, 2005--As the MP3 revolution continues to gather steam, more and more college students are sporting pocket sized MP3 players like the iPod and Dell Digital Jukebox. Although iTunes and other sites are great for organizing music, none currently offer a way to trade favorite playlists outside their networks. To fill this gap, a new web site, FIQL (www.fiql.com), has launched for fans to share MP3 playlists. The site, pronounced ''fickle,'' is free to join and is divided into musical genres and themed categories, letting students find playlists for any occasion or mood.
Depending upon one`s technical prowess, fans can create playlists from scratch by manually entering the information or upload existing playlists from their music libraries. The site also lets members stream audio samples and/or buy individual songs listed on the playlists through iTunes and MSN, allowing users to learn about new bands, while adding new MP3s to their digital music libraries at the same time.
''Electronic playlists on the net are the next generation of the traditional mix tape,'' said FIQL`s Creator Mike Wu, ''FIQL.com lets students share and trade favorite playlists, and provides an outlet to showcase originality and creativity through song selection and the unique stories that surround their creation.''
The playlists on the site reflect the variety of musical tastes held by the average student and fits nearly any occasion from going to the gym to throwing a party. Genres span from classical to electronica, while playlists grouped by mood and/or theme include ''She`s Gone, And You Gotsta Move on Mix,'' and ''Treadmill Musik.'' The site allows users to rate and offer up comments about each other`s playlists.
FIQL.com contains original editorial content that is updated weekly. Columns range from ''The Art of the Radish,'' by Robert Burke, profiling controversial topics like ''Satanic Backmasking'' and ''Execution Songs'' to the more whimsical ''Tuba Songs.'' Other columns include ''Melody`s Musings,'' a retrospective look back at acts ranging from U2 to Prince, and ''The Randomplay Archivist,'' examining the history of popular music.
In addition, the site routinely hosts contests encouraging fans to create interesting playlists. Prizes include iPod Shuffles and iPod minis.
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