BURLINGTON, Vt.--(BUSINESS WIRE via COLLEGIATE PRESSWIRE)--April 21, 2006--While your friends are lining up for a summer gig flipping burgers, you could be packing your bags for student action camp, courtesy of Seventh Generation. The folks who bring you eco-friendly laundry detergent and recycled toilet paper have partnered with natural food stores and Greenpeace to introduce 100 students from around the U.S. to Greenpeace's particular brand of environmental and social campaigning.
This Earth Day and every day through April, log onto www.changeit06.org or visit a participating retailer to apply or nominate someone you know for a shot at one of one hundred full scholarships to Change It, a grassroots educational training program that's guaranteed to change your outlook, and if Seventh Generation has anything to say about it, the future. Slated for July 28-August 3 this summer in Washington, D.C., the week-long intensive program will focus on hot button environmental and social issues and feature high profile trainers and guest lecturers. No final exam, but expect to pull all-nighters in coursework like campaign strategy, message development, lobbying, media training and peaceful demonstrations.
About Seventh Generation
For 18 years, the closely held Burlington, Vermont company has been at the forefront of a cultural change in consumer behavior and business ethics. One of the country's first self-declared "socially responsible" companies, Seventh Generation is committed to becoming the world's most trusted brand of authentic, safe, and environmentally responsible products for a healthy home. Seventh Generation markets and distributes through natural food stores, supermarkets, on-line stores like Amazon.com and mail-order catalogs in the United States and Canada. For more information and to find store locations, visit www.seventhgeneration.com.
About Greenpeace
Greenpeace is the leading independent campaigning organization that uses peaceful direct action and creative communication to expose global environmental problems and to promote solutions that are essential to a green and peaceful future.
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